To make sure that Inspiring Learning for All is embedded in your museum, library or archive it is essential that colleagues accept learning as a priority and that the wider learning community understands the important contribution your organisation has to make.

Advocacy is speaking out to win influence and gain 

• Support and commitment for developing an organisational vision for Inspiring Learning for All 
• Funding 
• Partners who appreciate the importance of learning 
• Recognition of the role museums, archives and libraries have in developing an effective learning community

'Inspiring Learning for All will be the catalyst that widens access, unlocks potential and broadens the learning experiences for all within MALs. It will bring about a focused, relevant and meaningful experience for users whilst at the same time, developing and promoting a learning culture within the organisation.'
Conrad Peters, ALM London